Competitiveness (Part 3)

Once you've compiled a list of keywords for which you want to create content you need to create not just content and competitive content.

So, what exactly is competitive? In fact, this koMbinatsiya internal factors on the page, and external factors. Internal factors is all that is within your site.

What internal factors need to be considered when creating a page? The title of the page in the page header in the text of the page MUST be present keywords. However, if you try to cheat the search engine and will use the keyword too often, the search engine can simply delete your page from the index for over-optimization (spam).

External factors are the links to your website. Search engines see every day a lot of indexed pages, sometimes they are one and the same. So what content to put on first? If you let one person simply ideal to optimize their websites, the content on their pages, the search engine in embarrassment. What to do? Therefore, it was coined by reference ranging. That is, each page has a certain rank in the eyes of every search engine. Rank - is the same as that authority. Each page has a certain level of credibility. And it is defined by how many sites and what quality sites link to this page. Thus, the search engine can determine whether worthy of attention given page or not. At one time, some scientists have used similar approach. If materials scientists have been referenced in some other books and materials was considered cool scientist. Same thing here, the more quality links going to your page from other sites the higher your page stand extradition. It is also very important to have something to reference itself that leads to the web page contained the keyword of your page. Since this link search engine will give more authority.

Now it would be logical to ask, "How do you get links to your pages." There are a variety of ways. There are both free and paid methods. Since we are studying the free promotion of sites we consider only free methods. Once you have created a site, you generally have no idea where to get these links are the first thing that comes to mind is the directories. On the Internet, there are catalogs of sites where you can add a link to their website. In these directories you need to register. How to find these directories? You simply enter in the search engine "add a site" and find the directories. They choose to sign up for an item and add your link. Some directories require on your website link back to their site. In no case do not do it. You should not clutter up your website.

Should you asked the question: "How can initially search engines find my site", then click Respond. If the search engine saw some link passed through it on your website and if it is used on your website has not been the search engine indexes the e this page (save it) and you will find yourself in the State.

Just another way to get links is a social bookmarking. Type in a search engine "social bookmarking" and you will find social bookmarking sites where people just exchange links. And if you submit your site to social bookmarking sites, you will not only get links to your site, and direct, but you will also be able to attract search engines to your site to index the pages.

And the last. How can you get links to your pages? It is a natural way and the most powerful way! This is when you make your content so cool that people will want to refer to it. You may have to write such an article in which the information has never before been published. About something provocative or shocking that attract links. So think original. What kind of content you need to create it drew links? This is the most basic way of getting links.